HOW THE SUB-ZERO HAS TRANSFORMED THE AMERICAN CUISINE
Remember the kitchen you grew up with? It was a bit small, with a fridge and maybe a dishwasher (or maybe you were the dishwasher). It worked well for your family, but it was crowded on Thanksgiving and other special occasions. Usually the company gathered in the living room. Now look at today’s kitchen. It is the gathering space, the soul of the home, where the chefs exercise their creativity on reactive appliances, and guests savor the most beautiful things in life. It is also the showplace of the house, with a multitude of exquisite design materials that replace the handmade cabinets and the bright linoleum you remember. Where’s the fridge? Often invisible, hidden inside refined cabinets. What caused this transformation? Changing lifestyles. More disposable income. And seventy years of innovation from Sub-Zero.